Both let you create a personalised gift for someone you love. But they work very differently. Here's an honest, side-by-side breakdown to help you choose.
Quick verdict: Jar of Us is faster to create (10 mins vs 60 mins), cheaper (from £9 vs ~£30+shipping), and gives a 30-day daily gift experience. LoveBook is a traditional custom book format that sits on a shelf. If you want something they'll engage with every day for a month, Jar of Us wins. If you specifically want a physical book, LoveBook is your pick.
| Feature | Jar of Us | LoveBook |
|---|---|---|
| What is it? | 30 personalised card deck | Custom love story book |
| Price (UK) | From £9 | From ~£30 + shipping |
| Time to create | 5-10 minutes | 30-60 minutes |
| How it's made | AI generates, you edit | You write each page manually |
| Gift duration | 30 days (one card daily) | One-time read |
| Interactive elements | Dare cards, QR videos, reactions | None |
| Video/QR codes | Yes — embed videos & memes | No |
| Digital option | Yes (PDF + Daily Gift via phone) | No |
| UK shipping | Free, 3-5 working days | Ships from US, 7-14 days, extra cost |
| Editable | Every card, before printing | Every page, before ordering |
| Printed quality | Premium card stock, wax seal packaging | Hardcover or softcover book |
| Free to start | Yes — build free, pay later | No — pay to order |
Answer a few questions about your relationship. AI generates 30 personalised cards using your real memories, inside jokes, and tone preferences. Edit anything you want. The whole process takes about 10 minutes — not an hour of blank-page staring.
With the Daily Gift option (£9), they get one card delivered to their phone every day for a month. That's 30 mornings of “Oh, what's today's card?” — not a book that gets read once and shelved. It turns a single gift into a month-long ritual.
Each deck includes 8+ Power Dare Cards — challenges, dares, and activities you do together. Scan QR codes to unlock videos, memes, and digital surprises. LoveBook is static pages. Jar of Us is a game you play together.
Printed cards ship free within the UK in 3-5 working days. No international shipping fees, no customs delays, no 2-week waits from the US.
In fairness, LoveBook has its strengths. If you specifically want a traditional book format — something that looks like a storybook and sits on a shelf — LoveBook does that well. Their illustrated characters are cute, and if you enjoy the process of writing each page yourself from scratch, it can feel very hands-on and personal.
LoveBook has also been around longer and has a large US customer base. If you're in the US, shipping is faster and cheaper than it is for UK buyers.
He opens one every morning with his coffee and texts me about it. Way better than another aftershave set.
She cried on card three. Best £30 I've ever spent.
Built the whole deck in 10 minutes. She thought I'd been planning it for weeks.
See your personalised cards before you pay. It takes 10 minutes.
Build Your Deck — Free